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We thought we were raising the Obama Generation — young people we dreamed would enjoy a level playing field and rightfully take their seat at the table — able to bring an end to gun violence, find a cure for cancer, curb world hunger and help resolve climate change.

But from ceaseless police shootings of unarmed African-American people, to the rise of the hashtag #LivingWhileBlack, to students chanting “build that wall” and wearing MAGA hats, and the rise of White nationalism on college campuses, many parents of Black youth now worry about their children's safety (as well as their own) and find themselves both tongue-tied and uncertain about what the future holds. 

Are you struggling to swallow the sobering reality that racism is alive and well and our Black, African-American and Black/biracial babies are unlikely to experience fairness in their lifetime?

Has a racial incident or hate crime in the news, at your kid's school or in your community made it feel like 1965 but with Nikes and iPhones? Do you worry that your son might become another Trayvon Martin?

If so, you’re not alone. 

After trying not to burden our children with baggage from our own experiences of racism; after giving them messages like “we all bleed the same color” and “everyone puts their pants on the same way”; after telling them that they, too, could become the FLOTUS or POTUS, many parents of Black kids find ourselves feeling disgusted, eating our words and wondering if what we believed would be the Obama Era will merely end up a moment, a footnote, a fantasy. With powerful bigots clearly rolling back the clock to stop our progress, what messages should we be giving our young people about race and racism? And as adults who have only seen the 1950s and '60s on TV, how should we raise our babies in such a dangerous age? 

Rise and Thrive: How to Raise Black Children Who Shine During These Treacherous Times 


As a result of taking this 8-week, online empowerment course, you will:

  • protect your Black child from the medically documented risks that racism poses to their wellbeing, physically and psychologically and defend against racism’s devastating downward socioeconomic pull on your son;

  • raise a young person who is able to excel during —and even because of — the resurgence of overt racism;

  • easily identify, speak about and defend yourself and your children against racism, without becoming tongue-tied or wondering if you are imagining things, being overly sensitive, making things up, or “playing the race card”;

  • possess the data documenting the racial achievement/opportunity and discipline gaps in your child’s school (public and charter schools only);

  • convey empowering messages appropriate for each developmental age;

  • help your child feel proud about their color and racial/ethnic/cultural identity and able to protect and advocate for themselves when racial incidents take place;

  • interact more effectively with your child’s educators when sharing your vision and expectations for your child’s educational achievement, discussing racial incidents and calling out school achievement/opportunity and discipline gaps.

  • connect, network and problem-solve with like-minded parents.

    The next 8-week session begins on February 6, 2019 from 8:00 – 9:15 p.m. Eastern Time

I was left speechless by what I didn’t know I didn’t know.

What Rise & Thrive Covers


This 8-week online course consists of 5 modules of research-based strategies delivered live on Zoom videoconference platform. Each research-based module will include the following content in addition to other information, data and timely topics.

Module 1: Put on Your Own Mask First 

  • The inner, personal-development work parents need to do first to discuss race and racism with children effectively

  • 5 levels of racism you must understand to talk about racial issues clearly and confidently

  • Adopting mastery mindsets instead of playing it safe because you feel fearful of the consequences of a mistake

Module 2: Start With The End in Mind 

  • Closing the college tracking, A.P./Honors, discipline, gifted & talented, and other achievement/opportunity gaps holding Black children down, even at the highest socioeconomic levels

  • How much of your racial baggage is safe to share with your child?

  • Stress-reduction strategies to support you as you navigate these worrisome issues

Module 3: Armor Up: Parenting in the Digital Era & During the Rise of Racism

  • Identifying your parenting personality type, understanding the pros and cons of each style

  • How to adjust to the most successful and protective parenting styles for today’s Black children (Note: they differ by gender.)

  • Should you "get the switch," spank, yell or give time outs? Discipline strategies that work during this digital age

Module 4: Align Your Voice with Your Vision 

  • What young people aren’t tell their parents about their race-related experiences

  • Empowering racial messages for every developmental age, including how to remake The Talk so that it’s transformative

  • What to teach your children so that they know how to play the game without selling their soul

Module 5: Step Into Your Power 

  • Developing positive relationships with your child’s school and navigating differences with educators (most of whom will be White women not trained to talk about race)

  • Taking on the college tracking, A.P./Honors, racial discipline and other achievement/opportunity gaps in your child’s school

  • How to navigate the downsides of educating Black children in predominately White educational settings, including how to help your son overcome test-taking anxiety

All classes will be recorded so you can watch at your convenienceVideoshandouts, study guides and self-work will help you learn between classes, at lunchtime and while waiting for basketball practice to end. You will also join a private online community of committed parents sharing strategies about how to protect their children and help them to thrive.

The next 8-week session begins February 6, 2019 from 8 – 9:15 p.m. Eastern Time

I have moved beyond making ‘others’ comfortable to insuring that my sons are getting what they need to develop into confident, self-valued, African American men.

About Me


My name is Hilary Beard. During my 20-year-plus writing career, I've run four African-American health publications, written 15 books and penned more than 1.5 million words of empowerment about Black women, men, children and communities. I've interviewed hundreds of Black experts about Black people — from pediatricians to psychologists, professors to principals, nonprofit EDs to government powers that be. Specialists each me so I can help spread their expertise.If you read Essence or Ebony, you've likely already read my writing. I also repurpose my research into public speak, training and personal-development coaching. 

Two books I’ve written have won NAACP Image Awards: "Promises Kept: Raising Black Boys to Succeed in School and in Life"and "Health First! The Black Woman’s Wellness Guide".I’ve shared strategies for parenting success and personal wellbeing at national conferences and trained almost 1000 educators in diversity, equity and inclusion skills.I've even penned a report for the White House Initiative on African Americans and Education for the Obama administration, which intended to leave gold-standard research to the incoming administration as well as legislators, policymakers and leaders nationwide. (Under the Trump Department of Education, it will never see the light of day.)

Leading authorities have entrusted me with the motherlode of research-based strategies that address questions about race and racism that parents of Black children often grapple with — typically, alone. Rather than hoarding the information for myself and my loved ones, I feel called to share it with you.

What Participants Are Saying…

“This is a must for anyone who is influential and or tangential in raising an African American male or female.”

“I am not a new parent and my children are doing well. But I was left speechless by what I didn’t know I didn’t know.”

“I am even more intentional about my parenting. Additionally, I have moved beyond making ‘others’ comfortable to insuring that my sons are getting what they need to develop into confident, self-valued, African American men.”

“It made me more aware and knowledgeable about the need to support my children in home and school.”

“There was so much new content coupled with subject matter that I was aware of left me with a powerful sense of affirmation.

“To be connected with others in real time discussion and sharing empowered me to realize that I am not alone in the fight".



Is there a webinar I can watch to sample what you’re offering?

Sure! Click here to check it out!
When does the course begin?

The course begins on Thursday, February 6, 2020, at 8 p.m Eastern Time.

What if I can’t make all the Zoom calls?

All calls will be recorded and uploaded in our private Facebook group so you can watch them at any time. If you have a question but can’t make a Q&A call, just post it in the group and I’ll try my best to answer.

Why do you distinguish between Black and African-American?

The term Black is an umbrella term that covers people who trace their ancestry to Africa no matter where in the Diaspora they live now. You can be a Black African, a Black American, a Black Brit, a Black Jamaican, a Black Chinese, or whatever. I use the term African-American to describe people who trace their lineage to slavery in the United States, which had features different from the enslavement of Black people elsewhere.

I'm not Black or African-American but my child is bi- or multi-racial. Can I participate?

Of course! If society will see your child as Black, African-American or Black biracial, the course will definitely support you. People of different racial/ethnic backgrounds who have Black children are welcome to participate. I do want to be clear, however, that the course will center the experiences of Black children and families. I believe that everyone can learn from the lived experiences of Black people, including non-Black people parenting Black and African-American children.

I don't live in the United States. Will the course help me?

Definitely! Racism is a global system.

Why are you not addressing the needs of Latinx and other Brown people?

Quite frankly, I would love to and am capable of talking about parenting strategies with Latinx people. However, I honestly am not sure that I have safe and meaningful approaches to offer human beings who have had the police state sicced on them, both whether they are undocumented or are U.S. citizens. That is tragic, but true. Additionally, though I speak publicly very frequently, this is my first online course. I thought I'd start in my sweet spot. That said, I know I have information that will help you. Parents of any Brown children are welcome to participate, I just want to acknowledge my limitations!

What if I don’t like the course and want my money back?

The last thing I want is dissatisfied customers. There are two options: One, you can let us know what's wrong and we’ll attempt to rectify it. Or, two: If you let us know by the end of the second class, we’ll refund your money. Period. 

Need more information?

Contact us here.

Partial List of Clients

In addition to private coaching clients, my institutional clients have included:

  • American Diabetes Association

  • Atria Books, an imprint of Simon & Schuster

  • The Black AIDS Institute

  • Cleveland (Ohio) City School District

  • Coalition of 100 Black Women and The Links, Los Angeles (keynote)

  • Ewing Marion Kauffman Foundation’s Amplify Conference for Educators of Color (keynote)

  • Fleishmann Hillard Public Relations

  • Friends' Central School in Philadelphia

  • Healthy Start Association of America national conference (keynote)

  • International AIDS Conference (panelist)

  • Mastery Charter School network in Philadelphia

  • National Association of Black Journalists Annual Conference

  • National Healthy Start Association of America

  • National Medical Association

  • Penguin Books

  • Philadelphia Public Schools

  • Princeton University Alumni Council

  • Rabin Martin Associates

  • Random House

  • Robert Wood Johnson OMG Center for Collaborative Learning

  • Rodale Custom Publishing

  • Roosevelt Children's Academy Charter Schools in Long Island, N.Y.

  • Scholastic Books

  • Shaker Heights (Ohio) City School District

  • Simon & Schuster Publishing Company

  • Springside Chestnut Hill Academy, Philadelphia

More About Me

I run a training and development business that educates people to help them develop to their full potential. I do this as an award-winning writer as well as through public speaking, training and development, and personal-development coaching for both groups and individuals. 


In addition to being a health writer for 20 years, I am an expert in book collaborations, partnering with celebrities, experts and public figures to help them birth books to empower and uplift readers. In addition to "Promises Kept" and "Health First," I have written 13 books, including collaborations with Angela Bassett and Courtney B. Vance, Venus & Serena Williams, NASA mathematician Mrs. Katherine Johnson, and more. I have been also the editor-in-chief of four health publications: Real Health: The Publication of Black Wellness; HealthQuest; the National Medical Association's Healthy Living magazine; and The Black AIDS Weekly, the electronic publication of the Black AIDS InstituteI have written for numerous magazines, including Essence, Ebony, Health, and Heart & Soul.

Public Speaking, Training and Development.

I conduct professional development sessions on topics related to diversity, equity and inclusion for educators, parents and other adults in the village of children’s care and concern. My work empowers educators and school leaders to push past concerns that they’re ineffective or will make a stigmatizing mistake, so they can enjoy human diversity, feel confident during difficulty, and engage children in ways that free them to soar, as they reconnect with the joy that called them into teaching and help train the next generation of citizens and leaders. I also equip parents and other members of the village with the skills they need to rear children of color during the digital era. 


I offer personal-development coaching to individuals and groups. As a result of my work, people who are outgrowing their job or career, push past fear, uncover their current passion, and develop strategies to step into their new season professionally. This has been my own path, as I've reinvented myself twice. I obtained my coaching training from the Institute for Professional Excellence in Coaching and have received coaching and personal-development training from Bill Baren's "Big Shift" and "All-Stars" Coaching Programs, on Lisa Nichols' Motivating the Masses campus (various personal- and business-development offerings), and in Susie Carder's "Global Leadership Program" for entrepreneurs.


For 13 years I worked in sales and marketing at Procter & Gamble, Johnson & Johnson and Pepsi, where I progressed through a series of increasingly responsible positions before stepping out on faith in 1997 to follow my dream of becoming a writer. Back then, people thought I was crazy, but I have owned my own business since 2001. A native of Cleveland, Ohio, I live in Philadelphia, where I am active in my community and church. I graduated with honors from Princeton University, completed some graduate education in organizational dynamics at the University of Pennsylvania before my career change, and have various executive education at the Aresty Institute at Penn, and Center for Creative Leadership.

Still have questions before you invest? I'd be happy to chat with you.

Click here to schedule a 15-minute business call with me.